Fractional in 90 Days
Bridge the Gap Between Corporate Success and Fractional Market Value.
A structured 90-day transition program for experienced executives who are done being passed over — and ready to be selected.
Chareen Goodman
Authority Brand Strategist · Leadership Speaker · Executive Advisor
Enrollment closes June 16 · Program starts June 30 · Limited to 7 executives
The Problem
You Know You Have Value. But the Market Can't See It.
You have 20+ years of experience. You've led teams, managed Fortune 500 programs, and delivered results that matter. But somewhere along the way, you realized something: the market does not see you at the level you actually operate at.
Invisible
You're not showing up where premium buyers are looking.
Underpriced
Your message sounds too generic to command premium rates.
Waiting
You're waiting to be 'recognized' instead of making your value obvious.
That is not a skill problem. It is a positioning problem.
Inside an organization, your value was recognized through title, proximity, and trust. Outside that organization, your value must be communicated directly, clearly, and quickly. If you can't do that, you stay stuck in the consultant trap — underpriced, invisible, and constantly competing for attention.
The Shift
The fractional market is changing. Buyers are moving faster. Decisions are made in seconds. And the executives getting selected aren't always the most experienced — they're the most clearly positioned.
You have five seconds to be read correctly, or you lose the opportunity.
This program gives you both. The positioning strategy to be read correctly. And the AI tools to deploy it faster than anyone else in your space.
The Solution
What If You Could Translate Your Experience Into a Clear, Client-Ready Fractional Offer — In 90 Days?
Fractional in 90 Days is a structured 90-day transition program for experienced professionals who want to:
- ✓Translate corporate value into market value
- ✓Define a fractional identity that feels premium and credible
- ✓Build a clear offer and market-ready message
- ✓Start attracting better-fit clients with confidence
This program is built on a proprietary diagnostic and positioning framework developed through years of advisory and consulting work at the Fortune 500 level.
This is the only program that combines executive-level positioning strategy with an AI-powered build system, so you don't just know what to fix. You actually fix it. In 90 days.
Within two weeks of fixing my signal, I had a client meeting booked directly from my LinkedIn profile. No outreach. No follow-up. They came to me.
Brad Schwartz
25 YEARS EXPERIENCE · FORMER INTEL EXEC
What You Will Have
By the End of This Program, You Will Have:
Fractional Identity
Clear positioning that makes you look like the premium choice.
Market Position
Defined audience, problem, and differentiation.
Clear Offer
A sellable fractional offer with scope, outcome, and pricing.
Strong Message
Headline, bio, and core message that buyers understand fast.
Proof & Credibility
Stories, results, and authority markers that build trust.
Client Conversations
Outreach scripts, discovery questions, and objection handling.
How It Works
Three Phases. 90 Days. One Clear Outcome.
AI-Powered Campaign Build
Built into every phase of the program
All sessions are recorded and available in the Core Training Portal.
Phase 1 — Days 1–30
Identity & Market Translation
- ✦Shift from corporate identity to fractional market value
- ✦Define your ideal buyer and problem set
- ✦Translate your experience into buyer-facing language
- ⚡AI Session: Use Claude to stress-test your positioning before every call
Phase 2 — Days 31–60
Positioning, Offer & Messaging
- ✦Build your fractional positioning statement
- ✦Design your first fractional offer and pricing structure
- ✦Write your headline, bio, and core message
- ⚡AI Session: Validate your offer language against what buyers are actually searching for
Phase 3 — Days 61–90
Visibility, Proof & Client Readiness
- ✦Pull together stories, outcomes, and authority markers
- ✦Build your LinkedIn content and outreach plan
- ✦Refine objections and confidence language
- ⚡AI Session: Build your own one-page fractional positioning site, yours to own and deploy on Day 91
Yes — you will build your own positioning page inside this program. Just like this one.
Includes built-in execution weeks so you leave with deployed positioning, not just a workbook.
Who This Program Is Perfect For
If you have the track record but the market can't read it — this is for you.
Your Investment
Here's Everything You Get:
- ✅10 Live Training + Group Coaching Calls$6,000
- ✅Authority Snapshot™ (1:1 Onboarding)$1,300
- ✅Core Training Portal Access (Lifetime)$997
- ✅Custom Fractional Positioning Statement$697
- ✅Offer Design + Scope + Pricing Framework$497
- ✅Objection & Confidence Language Guide$297
- ✅Access to Private Community (90 Days)$297
Founder's Circle Additions
- ⭐LinkedIn Headline + About Section Rewrite by Chareen$997
- ⭐Monthly Private Q&A with Chareen$500
- ⭐Priority 48-Hour Feedback on Positioning Work$400
Standard Total Value: $10,085
Founder's Circle Total Value: $11,982
Standard: or 2 × $1,097 | Founder's Circle: or 2 × $1,597
Bonuses Included
What You Get as a Founding Beta Member
Included free when you enroll. Designed to accelerate your results from Day 1.
Authority Ikigai™
eBook + Worksheets
Your positioning foundation before Day 1. The exact framework for finding the intersection of your expertise, market need, and authority signal, so you enter the program already clear on your core.
LinkedIn Content +
30-Day Outreach Plan
Built inside the program with you during the final phase. A complete 30-day content and outreach roadmap ready to deploy the moment your 90 days ends.
AI Signal Toolkit
Built Into Every Phase
A curated set of AI-powered tools for positioning research, message testing, and campaign deployment, built into every phase of the program and yours to keep on Day 91.
LinkedIn Headline +
Done-For-You Rewrite
Chareen personally rewrites your LinkedIn headline and About section using your completed positioning work from the program. Not a review. Not suggestions. Done for you, ready to publish on Day 91.
Standard Members Total Value:
$11,173
Founder's Circle Total Value:
$12,170
I Am Not Opening This to Everyone.
I am looking for 7 executives who are serious about making the transition, willing to do the work, and ready to provide feedback. Once these 7 spots are filled, enrollment closes.
Enrollment Deadline
June 16
Program Starts
June 30
Beta Spots
Limited to 7
About Chareen Goodman
Chareen Goodman is an Authority Brand Strategist, Leadership Speaker, and Executive Advisor, and the founder of Authority Brand Studio™.
With a background in Fortune 500 turnaround consulting (McDonald's, Chase, Hewitt, Allstate, Manpower) and speaking credentials at Northwestern/Kellogg, UChicago Booth, and the Polsky Center, Chareen understands the gap between capability and perception — and knows exactly how to close it.
She is the author of Fix Your Signal, The Power of Authority Branding, and Authority Ikigai.
Her thesis: You are not being passed over. You are being misread.
"I fix how you're placed."
Frequently Asked Questions
Got questions? We've got your answers.
Not ready to commit yet? Let's talk first.
Book a complimentary 30-minute Signal Clarity Call™ and find out exactly where your signal is breaking down — before you decide.
→ Schedule a Signal Clarity Call™Founding Beta Cohort:
Fractional in 90 Days
$1,997 one-time · Save $2,000 · 50% off final price
This is the only program that combines executive-level positioning strategy with an AI-powered build system, so you don't just know what to fix. You actually fix it. In 90 days.